SUN	MON	TUE	WED	THU	FRI	SAT
	Listing agreement	Curb to curb checklist	Repairs If needed	Termite inspection Title & Hoa Reports	Staging If needed Photos & Virtual Tour	Click Below for Virtual Tour
	Just Listed Postcards	Flyers	Set up Newspaper Ad & MLS	Yard Sign Caravan	Broker Preview	Open House
Open House	Nat hazard report	House Ready For show	Open House	House Ready For show	House Ready For show	Open House
Open House	Call Agents House Ready For show	House Ready For show	Open House	Revisit Listing Pricing	House Ready For show	Open House
Open House	Call Agents House Ready For show	House Ready For show	Open House	House Ready For show	House Ready For show	Open House

 

 

Phase Two: Next Ten Days

 

 

1.   Caravan the property to show your home to as many agents as possible.

2.   An eye-catching sign will be placed on your lawn to let buyers know your property is on the market.

3.   Create a “Feature Flyer” to hang from the yard sign for potential buyers to take.

4.   Create “Special Feature” signs to be place around your home to alert agents and buyers of all of the extra special highlights of your property.

5.   Place your property on the MLS.

6.   Newspaper advertising to alert people to the Open House.

7.   We’ll do an Open House to attract as many buyers as possible.

 

 

 

Phase Three: Days 17 thru 36

 

1.   Place advertisements in weekly publications.

2.   Two hundred flyers will be distributed in local real estate offices alerting everyone that a property is available.

3.   Broker preview will be held where local agents can come and food will be served.

4. Revise CMA and revisit pricing to determine that pricing is competitive at day 21.
5. We will call and follow up on all agents that visit the property to determine that we are on the right track.
6. We will call and follow up with Open House attendees to gather and provide feedback to the team.
7. Revisit Marketing Plan by Day 36.

 

Phase Four: Day 37 thru 45

 

 

 

1.   100 Flyers to be distributed around your neighborhood to alert neighbors to invite family and friends to preview property. 

2.   Secondary Open House to Re-Introduce the property.

3.   Update property specs at Office Caravan.

4.   Hold Secondary Broker Preview.

5.   Copies of all advertising, feedback from agents and guests will be presented to seller for review.

6.   45 day review to evaluate the most recent sold properties and local comps to determine the plan of action for balance of sale.

 

 

 

Phase Five:  Day 46 thru 90

 

 

1.   Continue to run weekly advertising in newspapers.

2.   Run ad in Real Estate Magazine, Home Emporium.

3.   Recommendations:

a.   Property Appraisal

b.   Revisit Pricing

c.    Revise MLS to cancel listing and reenter it as new listing with adjusted pricing.

  

 

Steps to Sale and Closing

 

1.   Negotiate sale with buyer’s agent.

2.   Ensure buyers provide adequate loan pre-approval and FICO scores.

3.   Open Escrow.

4.   Before day 7 buyers verify down payment and adequate closing costs.

5.   Ensure buyers perform Professional Inspection within 10 days of acceptance.

6.   Ensure appraisal is performed within 14 days of acceptance.

7.   Distribute all disclosures, hazard and pest reports to buyers. (if needed HOA)

8.   Make or negotiate any repairs needed on property.

9.   Day 17 ensure all parties are committed!

10.                     Ensure repairs and government regulatory requirements are met.

11.                     Follow up on all aspects of escrow and keep in communication to ensure smooth escrow.

12.                     Close escrow in agreed timeline.

13.                     Deliver keys to buyer’s agent!

 

(See following page for scheduled calendar of events)